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Client Case Study: Astoria Handyman

New York City is made up of 5 boroughs, Manhattan, Brooklyn, Queens, Staten Island, and the Bronx. These boroughs are essentially cities within themselves because they’re so large. Astoria Handyman, my latest client, is located on the west side of Queens, not far from Manhattan. Astoria Handyman is a family business that was started more than a decade ago in, you guessed it, Astoria, New York. The owner and his brother graduated from college and didn’t want to take the normal route and get 9-5 jobs, so they decided to learn trades. Jake learned drywall installation and repair, and Mike learned how to do residential painting. With both brothers trained as contractors, they thought the work would come rolling in, but it didn’t. They advertised on Angie’s List, Home Advisor, Thumbtack, Facebook, and numerous other platforms, but still didn’t get much business. That’s when they decided to make a change. They started to offer more services. They became true handymen, offering everything you could think of. They did cabinet refacing, shelf installation, power-washing, spray foam installation, washer dryer repair, TV tuning, residential and commercial painting, basic remodeling work, and drywall installation and repair, among other things. You can visit www.astoriahandyman.com to request handyman services in NYC or nearby in Jersey City, as long as it’s within the 5 mile radius they set. After the website went live, the customer call volume spiked, allowing the brothers to hire 7 contractors to help offload some of the work volume. Now, 5 months later, they’re as busy as can be. With everyone staying home because of the VID, tons of people are noticing work that needs to be done around the house that they’re not equipped to handle. That’s where Astoria Handyman comes in. Mike and Jake can take care of all the odd jobs and small remodeling projects that homeowners and apartment renters have been putting off.